The Best Way of Political Marketing- to Win. Digital Marketing has been playing an important role in politics for decades. With the advancement of technology, politicians have acquired the skill to influence their voters through digital communications . You may be surprised to hear the term "political marketing". It is relatively new to other branches of mainstream marketing. But you are familiar with the term ''political propaganda''. Although I'm not a politician, I understood the significance of marketing in the political arena a few years ago when I received a phone call. That was a candidate's recorded voice asking me to cast a vote in favour of him. They've communicated to me, a lthough I was not a voter in that constituency. Nowadays, it's a common practice of all political parties. Remember, political marketing doesn't mean merely an election campaign- it is much more. Analysis of political activities from the marketing pe
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